What customers want

This summary of factors is a work in progress, derived from various articles in this Category. It is rendered in table form in the Customer Service article in Wikipedia.

Good People

• Friendly, helpful, courteous
• Empathetic
• Knowledgeable, accurate, thorough
• Able to recommend solutions
• Able to anticipate needs
• Resourceful, empowered
• Efficient
• Trustworthy, authentic
• Reliable
• Responsible
• Appropriate appearance and demeanor

Good Offering    

• Good selection
• Good quality
• Available demos
• In stock
• Clear descriptions & pricing
• Competitive prices
• Financing, deferred payments

Convenience    

• Convenient locations
• Long hours
• Available help, fast service
• Signage that facilitates self-service
• Fast checkout
• Shipping/delivery
• Installation
• Phone/web support
• On-site repair
• Hassle-free returns
• Quick resolution of problems

Good Environment    

• Clean
• Organized
• Safe
• Low pressure
• Energy level appropriate to clientele